Installing a Newsroom Operating System

We work with organizations to install a newsroom-style operating system into your communications workflow and infrastructure, so your team can increase output and ROI without executive drag.

Content operations Consulting

The Challenge

Right now, the system is you.

Every request lands on the desk of the CEO, VP or ED. Every decision requires upstream approval. Every bottleneck is at the top of the chain. 

But you know your team is capable. 
The challenge is there's no system established to allow them to operate independently without losing trust, quality or momentum. 

The Newsroom OS solves this challenge.

What this looks like:

We build your team's operational capability. We achieve this by:

  • Mapping your current workflows to identify where it's breaking, working and where improvements can happen
  • Designing the decision-making structure, weekly cadence and editorial standards to no one person is left as a bottleneck
  • Embed with your team for 90-days to implement in real time
  • Train your internal "Managing Editor" to run your comms cycle without oversight

Success is when communication, content, channel management, media (earned and owned) stop taking up so much time and start producing consistent, meaningful outputs.

How it unfolds

Discovery

01

We implement the plan with your team in real time - running the cycles, training your internal team. 

The pilot is installs the newsroom approach of responsiveness, reaction and readiness directly into your organization.

Embed

02

Maintain

03

The machine is running and now we maintain and potentially grow. 

Our team will continue to support your team in a co-pilot role - available for regular advisory and insights.

We map your workflow, design your comms operating system and deliver a complete pilot plan.

This is about stress testing the assumptions and approach before the build.

Ready to build your internal newsroom operation?

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